Bruce Newburger Video on Leadership Development

Dynamics Online President Bruce Newburger discusses the leadership development that can be derived from chamber of commerce participation.  Transcript: Really to me the biggest benefit of being a member of the chamber is to participate in a committee and to work alongside people and then eventually to have a leadership role in one of […]

Bruce Newburger Team Profile

President  Bruce Newburger  manages website projects, provides custom programming and conducts email marketing campaigns, most of the time. Bruce also meets with new and existing clients and represents the company at industry and community events.   What is your approach to customer service?   Some of my favorite sayings:   Argue with the customer twice, […]

CCPA – Important Points About the California Consumer Protection Act

The California Consumer Protection Act of 2018 (CCPA) officially goes into effect on January 1, 2020.  It is the latest major mandate in what has become an ongoing passage of laws that will protect consumer data.  These laws are needed in order to protect consumers as they browse and make purchases online.  And because consumers […]

The Truth About Facebook Ads

Facebook Advertising Myths & Facts To some, Facebook is a place to share photos and keep in touch with friends and family. For smart business people, it is an advertising platform, and a lucrative one at that. Facebook knows so much about numbers, and that results in much better ad targeting. Business owners should not […]

Dave Cintron Team Profile

Art Director Dave Cintron designs and develops new websites, and customizes and updates existing websites, since 1999. What is a favorite feature on a website you have designed? For the National Association of Estate Planners & Councils (NAEPC), we redesigned the home page to feature a wealth of important information, sectioned off in easily identifiable columns and […]

The “Post-Click” Experience

Website traffic is more important than ever. Ecommerce giants, such as Amazon, are eating into brick-and-mortar profits, and smartphones are being adopted at fast rate by older demographics. As overall use of the web increases, so is competition for visibility online. Search engine optimization, which was once simple, now requires a detailed strategy and focused […]

Kirk Hiner Team Profile

Kirk Hiner is celebrating his 20th year with Dynamics Online. Here are a few insights from him. How would you sum up what you do at Dynamics? As vice president of client services, I work with our clients to determine their online needs and assist our team in providing efficient, effective solutions, be it with […]

Digital Marketing Trends in 2019

Digital Marketing Trends in 2019 Digital marketing trends and technology change at a rapid pace. In 2018, we saw Google introduce more AI features, the implementation of General Data Protection Regulation (GDPR), mobile-first indexing, and a slew of Google algorithm updates. Here are a few important trends to keep in mind for 2019. Voice Search […]

Stand Out with Custom Video Thumbnails

Stand Out on YouTube with Custom Video Thumbnails A video thumbnail is a preview sized image that represents a video on YouTube. Did you know that it is possible to customize your YouTube video thumbnails? Google offers businesses the option of selecting one of three still frames from their video after it is uploaded. However, […]

Google Expanded Text Ad Updates 2018

More Visibility in the Search Results In 2016, we reported on the launch of Google’s new Expanded Text Ads. In August, 2018, Google released new updates for search text ads. Expanded Text Ad Updates in 2018 Since late 2016, Google search advertisers were allotted 2 ad headlines and 1 ad description. Both of these elements […]